Grant Types
Thank you for your interest in the Robertson County Economic Development Board’s Experience Robertson County Tourism Grant process. The Marketing, Event and Infrastructure grants are made possible through funding allocated from the county’s collected Occupancy Tax paid by visitors staying in our community’s hotels, motels and Airbnb/VRBO short-term rentals. These grants exist to extend the marketing of local events and attractions to communities outside of Robertson County, as well as to develop and enhance local events and assets in order to to increase visitor attendance and tourism-related revenue.
Learn more about the different grants, eligibility and application requirements below. Reach out to sarah@growinrobertson.com with any additional questions.
Marketing Grant |
|
| Value | Up to $5,000 |
| Eligibility | Robertson County municipality, 501 (c) 3 or 501 (c) 6 organizations and qualified licensed Robertson County tourism-related businesses |
| Purpose | To expand marketing messages in order to increase visitation to your community and increase travel-generated revenue, while promoting the county’s Tourism brand “Experience Robertson County” |
| Requirements |
-funds must be used for promotion and advertising outside Robertson County -for recurring event, a Profit & Loss detail for the last occurrence of the event must be included with submission – If this is related to a first-time event, a proposed P&L and list of available funds/sponsorships received is required |
| Examples |
Design, printing and mailing of direct mail advertisement Television or Radio advertisement |
| Considerations | Multiyear requests will be reviewed based on strength of project and record of submitting organization/agency’s adherence to timelines and reporting |
Event Grant |
|
| Value | Up to $5,000 |
| Eligibility | Robertson County municipality, 501 (c) 3 or 501 (c) 6 organizations and qualified licensed Robertson County tourism-related businesses |
| Purpose | To develop or enhance and improve tourism-related events and increase travel-generated revenue, while promoting the county’s Tourism brand “Experience Robertson County.” Qualifying new events or existing events with a qualified enhancement or improvement are eligible for a single year or up to three years of funding. |
| Requirements |
-for enhancement to existing event, a Profit & Loss detail for the last occurrence of the event must be included with submission – If this is related to a first-time event, a proposed P&L and list of available funds/sponsorships received is required |
| Examples |
Design, printing of brand materials, such as signage Entertainment related costs Excludes items produced for resale |
| Considerations |
Maximum of 3 years of funding; multiyear requests will be reviewed based on demonstrated track record of growth or growth potential and record of submitting organization/agency’s adherence to timelines and reporting |
Infrastructure Grant |
|
| Value | Up to $15,000 |
| Eligibility | Robertson County municipality, 501 (c) 3 or 501 (c) 6 organizations |
| Purpose | To enhance and improve tourism assets and increase tourism-related economic impact to your community, while promoting the county’s Tourism brand “Experience Robertson County.” |
| Requirements |
-project budget is required, including itemization of expenses, as well as funding/income sources –applicants must verify ownership or long-term lease status of the facility housing the proposed project |
| Examples |
Construction or installation costs Capital equipment purchases |
| Considerations | One time project-based request will be reviewed based on strength of project and record of submitting organization/agency’s adherence to timelines and reporting |